Challenge
The brand's visuals changed too much between channels, weakening recognition and making campaign production slow.
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2025
Tint Grain™
A polished visual system built for texture, color, and premium packaging moments across digital and print.
Client
Tint Grain
Category
Visual system
Timeline
5 weeks
Services
Brand system, Packaging, Digital kit
Overview
Tint Grain needed a flexible identity that could make subtle color shifts feel ownable. We built a system around close texture, simple grids, and modular launch graphics.
Approach
We created a consistent image direction, reusable layout ratios, packaging rules, and a digital launch kit for the internal team.
Outcome
The final system made the brand easier to recognize and faster to deploy across campaign, packaging, and editorial assets.
Results
Designed to scale beyond one launch
38%
faster asset production
22
brand components delivered
5 wks
complete system sprint
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